kicad-developers team mailing list archive

[Chris Pavlina <pavlina.chris@xxxxxxxxx>]

Honestly, I need to reply again here - the more I look at this, the less
I like it. I really don't want to be too negative about this, but there
is a lot about this logo that just doesn't work.

- Really bad typography makes it slow to read:
  - Inconsistent tracking -   K  i    C A D
  - Inconsistent letter baseline

- The K looks crooked - upper diagonal arm shorter than lower, and the
  lower one dips under the baseline

- Capitalization is wrong, "CAD" might be the correct acronym but we've
  pretty consistently spelled our name "KiCad" for a long time

- An anonymous IRCer points out that the lower diagonal arm on the K
  looks a bit...rude. He's not the only one who sees this.


I quite like the original logo, to be entirely honest. Maybe it could be
improved slightly by changing to a fully sans serif font, but I really
don't think anything else on it needs to be changed.


On Fri, Mar 03, 2017 at 10:01:05AM -0500, Chris Pavlina wrote:
> I mostly like this. I'm really not keen on the white outline around the
> letters though, and it really needs to be adjusted so that the "Ki" and
> the "CAD" share a baseline - it feels rough to read otherwise.
> 
> On Sat, Mar 04, 2017 at 01:48:44AM +1100, Oliver Walters wrote:
> > Here is a revised version:
> > 
> > http://imgur.com/a/DysJm
> > 
> > On Thu, Mar 2, 2017 at 6:41 PM, Ingo Kletti <ikletti@xxxxxxxxxxxxxxxx>
> > wrote:
> > 
> > > Hi,
> > >
> > > I like the use of the schematic/pcb elements.
> > >
> > > It also looks much better at small scales
> > >>
> > >
> > > I tried the scaling and made a mockup at icon resolutions from 16x16 to
> > > 64x64 with 8 pixel steps (16, 24, 32, etc.), see attachment. Scaling works
> > > good IMO, but cannot avoid bike-shedding:
> > >
> > > On the sizes 16x16 to 32x32, the white border around the 'i' looks muddy
> > > due to the scaling. Maybe using a brighter orange tone might suffice so
> > > that the border can be omitted completely without losing contrast.
> > >
> > > Cheers,
> > >
> > > Ingo
> > >
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>