schooltoolers team mailing list archive
Mailing list archive
SchoolTool Brand Values
My "update schooltool.org" task is getting a little more complex --
I've been looking a lot at the Ubuntu/Canonical branding documentation
and thinking about SchoolTool as a brand. So I was thinking today
about the "brand values" we want to project to both end users in
schools and to intermediaries like NGO's and vendors.
I kept coming back to:
Efficiency can do a lot of work here rhetorically, covering both
efficiency for users -- saving time -- and cost efficiency.
I think the relevance of the above should be obvious -- if not let me know!