ubuntu-advertising team mailing list archive

[alan c <aeclist@xxxxxxxxxxxxxxxxxx>]

I asked (helios) Did you get any legal or other grief  from explicitly 
mentioning
'Microsoft'?
The answer:

'No, we even advertised on a heavily MS-used program.  We were purposely
in-your-face to try to elicit a response.
Of course, when you are telling the truth, it's hard for them to say 
much.'

The voice is real afaik, and I have an email address to try if needed. 
I happen to really like the style and also the voice, although as I 
have said, not necessarily the content, and I think the contention can 
be a distraction, I think negative advertising can easily reflect 
badly on us. I think the reader is a professional voice over reader 
and wanted to remain anonymous  - probably so he could continue 
getting work (!)

Audio adverts have an advantage in that the content can easily be 
defined, and if facilities exist, it is relatively quick to produce.
alan c

On 05/12/10 14:55, Christopher Swift wrote:
> Well in the UK we are subjected to having Apple compare themselves to MS in
> every single way but I do not think that they use the term Microsoft
> specifically. This might be a direct route if we compare, to imply a
> competitor but not name them directly. However ASDA in the UK do name and
> compare against Tesco in their ads so it's an odd thing.
>
> Cofion gorau,
> Christopher Swift
> --
> Sent from my Android
>
> On 5 Dec 2010 12:15, "danteashton@xxxxxxxxx"<danteashton@xxxxxxxxx>  wrote:
>
> The reader may not be available...that voice is heavily artificial, and I
> suspect it's owner is nothing more then computer code. (If that is a real
> person, however, I would advise they go see a speech therapist)
>
> Preferred content for UK: For GOD'S SAKE DON'T USE A NON-NATIVE SPEAKER!
> Known little bug; if your going to advertise to me, and not do it in my
> country's wonderful accents, you deserve to HANG...or so, that's what many
> folks tell me...
>
> We could possibly also see a stronger success ratio without mentioning MS;
> people disgruntled with their computer would be more interested in Ubuntu
> then those who suffer just a general annoyance with it.
>
> Also, it's questionable if we can get away with using MS in an ad at all in
> the UK. It IS trademarked, after all...
>
>
>
> On 5 December 2010 11:47, alan c<aeclist@xxxxxxxxxxxxxxxxxx>  wrote:
> >  On 05/12/10 11:28, Barry ...


--
alan cocks
Ubuntu user