Again, some cultural differences here; An American audience would prefer
someone telling them to use XYZ (preferably in a sexual manner, in some
states) whilst in the UK, generally being shown HOW it's better is
preferable.
Also, I'm REALLY not liking the word 'alternative', as that word (at least,
in British English) relates to 'second-best', stating that there is a
preferable XYZ, but this is what you'll use if that XYZ does not work.
Others might by shyed away from the 'new, exciting experience'
