ubuntu-advertising team mailing list archive

[Archibald Platypus <idi0tf0wl@xxxxxxxxx>]

On Thu, 2010-12-09 at 12:22 +0000, tarek.said.info@xxxxxxxxx wrote:
> We were discussing that a while back, trying to gather support from
> system76 and other companies who ship Ubuntu by default.
> 
> That's a topic we can discuss during the meetings saturday and
> sunday :)
> 
> Regards,
> 
> Tarek.

Speaking of which, where can I find some details on that? I feel like I
have them somewhere in my inbox, but I can't seem to find them...

> 
> Em 09/12/2010 09:48, Archibald Platypus <idi0tf0wl@xxxxxxxxx>
> escreveu:
> > You raise some interesting points here. As someone who constantly
> > 
> > proselytizes the open source lifestyle, I have come into contact
> with
> > 
> > all kinds of excuses. While I've found that it's relatively easy to
> > 
> > convert XP users to, say, Ubuntu (no need to bring Linux 
> > and of its own> up with most people), the conversion rates drop
> > 
> > significantly when the change in question is from say Windows 7
> (don't
> > 
> > even try converting Mac users, even though I myself am a Mac
> convert) or
> > 
> > when someone is about to purchase a new computer. "No, I think I'm
> just
> > 
> > gonna try out 7" they say, but then add, "but maybe you could put it
> on
> > 
> > this one?" pointing at their "old" machine. You can pique their
> > 
> > curiosity with "rejuvenation," but "alternative" is a much harder
> idea
> > 
> > to push. If perhaps there was a way to push optimized-for-Linux
> hardware
> > 
> > (someone brought that up in a thread at ubuntuforums) onto the scene
> > 
> > with Ubuntu pre-loaded, they would feel more comfortable with the
> > 
> > alternative. Because then it's a "competitor." People trip about
> > 
> > words...
> > 
> > 
> > 
> > And one more thing: my conversion rate is nearly 100% on netbooks,
> > 
> > because there really just is no competition in this arena. I feel
> like
> > 
> > Canonical understands this, though, because one look at Unity
> screams
> > 
> > "NETBOOK" (though I'm not terribly fond of its translation to "real"
> > 
> > hardware). Who's looking to start up a *ahem* start-up?
> > 
> > 
> > 
> > On Thu, 2010-12-09 at 11:19 +0000, Barry Drake wrote:
> > 
> > > I thought I'd ask one or two colleagues how they would react to
> Ubuntu
> > 
> > > advertising - and what features might tempt them to give it a
> try.  One
> > 
> > > said that support was his biggest need - someone to reassure him
> and
> > 
> > > hold his hand.  This is something we're really strong on.  Another
> said
> > 
> > > that now he had his computers working well on Windows 7 he would
> be very
> > 
> > > reluctant even to try anything.  This confirms my suspicion that
> anyone
> > 
> > > using anything really up-to-date isn't part of our useful target.
> > 
> > >
> > 
> > > Another colleague has a large collection of Libronix books that
> cost
> > 
> > > over £1000, so he is not part of the target, and as he rightly
> says,
> > 
> > > there needs to be clear information on the website about this kind
> of
> > 
> > > need.  There also needs to be lobbying in the direction of
> Libronix.
> > 
> > > I've e-mailed of course, but it took many, many Mac users to
> persuade
> > 
> > > them to produce a Mac version.
> > 
> > >
> > 
> > > Maybe the website ought to have clear information as to which of
> the
> > 
> > > user's files are portable and which are not (Autocad, M$
> Publisher ...).
> > 
> > > The last thing anyone here wants if for someone to go to a lot of
> > 
> > > trouble and find they can't do the one thing that's most important
> to
> > 
> > > them.
> > 
> > >
> > 
> > > Interestingly, when I asked the question, I only mentioned
> Ubuntu.  Each
> > 
> > > of the responses used the words 'operating system', and the
> responders
> > 
> > > were quite clear that Windows is just an 'operating system' among
> > 
> > > others.
> > 
> > >
> > 
> > > Another colleague asks if approaches have been made to Which, and
> can we
> > 
> > > persuade mags such as PC magazine etc to carry an article.  Job
> here for
> > 
> > > you Canonical guys.
> > 
> > >
> > 
> > > Regards,              Barry Drake
> > 
> > >
> > 
> > >
> > 
> > 
> > 
> > 
> > 
> > 
> > 
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> > 
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