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Re: [Design]: Color changes in OTA 10


On 04/12/2016 01:36 AM, Alan Bell wrote:

On 12/04/16 09:06, Nathan Haines wrote:
On 04/12/2016 12:47 AM, Alan Bell wrote:
On 12/04/16 03:52, Nathan Haines wrote:
brand orange (which seems to have changed over the past six months)
why has it changed? It seems to have quietly been changed from #dd4814
to #E95420 in the ui toolkit palette

Your guess is as good as mine.  I would have imagined this to be
pretty important, considering how important branding is to Canonical
(and it's facilitated some fantastic community work).
yeah, there are a ton of community generated logos and web things that
are all wrong if the colour of Community Orange is changing - and nobody
knows if it should be updated or not.

T-shirts, signs, banners, the business card templates I designed. Lots of stuff.

The quietness kind of implies that the reason is something not
broadcastable, like a trademark dispute that they are folding on, but I
can't imaging anyone having a trademark on an exact colour
specification. Plus given that nobody cares about bug #1505970
trademarks don't seem to be a major concern to the phone project.

Hamlindigo Blue comes immediately to mind. :) In any case, the bug doesn't concern me--"navigation" is a very old metaphor used as concerns the World Wide Web.

No, I think this is the usual opacity from the Design Team. They made some major strides towards transparency for a year or two, and then retreated again. It's disappointing, but it's a matter of habit--it's rare that design decisions are discussed or even pre-broadcast. And even more common that they're not. The rebranding for Ubuntu 10.04 LTS was a giant surprise, and that had to happen in steps. But was the font story ever fascinating. And illustrative--the reason they held the actual font files back so long was that once you release something, it gets used immediately.

A hard decision, but the right one. No telling if that holds true this time. In any case, the Design Team has done wonderful things and it's not too late for them to let us in on the secret. I think they just need to get back in the habit.

Nathan Haines
Ubuntu - http://www.ubuntu.com/

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